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Our Team

  • Our Team

    Meet some of the team helping you on your investment journey.

Meet our team

We work to support you every day on your investment journey, and we’d like you to meet a few that lead the way:

Photo of Thera Prins

Thera Prins

Chief Executive Officer

“Having spent over 20 years working in the financial services industry, I use my experience to keep the company and our people all travelling in the right direction.”

Thera has been in the retail financial services industry spanning more than 20 years, working for well-known companies such as Visa, Barclays, and Lloyds Banking Group, where she specialised in customer services and product improvement.

Photo of Pam Martin

Pam Martin

Customer Services Centre Manager

“We handle on average 10,000 customer phone calls every week at our busy Birmingham based Customer Services centre. I make sure all of your questions and queries are answered or resolved as quickly as possible.”

Pam has been managing Customer Service centres for nearly 20 years and has a mantra of motivating and inspiring her teams to ensure the service provided to customers is of a high quality.

Photo of Simon Smith

Simon Smith

Director of Service Operations

“I make things happen behind the scenes and keep our teams in different locations working and communicating together efficiently.”

Simon has been working in the financial service industry for over 30 years and has been responsible for managing operations at a number of investment companies, including Bank of New York Mellon and Macquarie Bank.

Photo of Adam Green

Adam Green

Chief Risk Officer Equiniti Group

“I have responsibility for everything we have to undertake as a financial regulated company. I keep fairness and transparency at the very heart of everything we do particularly when it comes to handling your personal data and money”

Adam has a wide range of experience in financial services, risk management, regulation and business change. Before joining Selftrade, Adam was Head of UK Compliance at Bupa and prior to that worked at the Financial Services Authority as they established the Financial Conduct Authority and Prudential Regulation Authority

Photo of Mark Husker

Mark Husker

Director of CASS oversight

“I make sure that all the systems and controls we have in place keep your assets safe and protected and in line with Client Asset Regulations.”

Mark is an ACCA qualified accountant, with over 20 years’ experience working in Accounting, Controls, Client Assets and Regulatory Reporting at other financial institutions such as Otkritie Securities Limited and Ruffer Investment Company.